The Gujarat state of India, boasts of a rich culture and heritage. The people of Gujarat are very particular regarding their value system. They have preserved the ancient art and craft techniques and still practice them with great determination. Gujaratis are proud of their customs and traditions and follow them with utmost pride. The people of Gujarat are very simple and live life to the fullest. The spirit of Gujarat is quite visible from the varied fairs and festivals celebrated in the state. It is further enriched by the tribal people residing here. They have their own set of customs and rituals. Thus, Gujarat has a cultural diversity which is a unique feature of the state and is randomly seen.

       Gujarat still has a number of tribes like Jats, Harijans, Ahirs, Rabaris, etc. Where the Jats are believed to be herdsmen of Sindh, Ahirs are said to be the descendants of Lord Krishna. Meghwal people were named as the Harijans by Mahatma Gandhi. Originally from Marwar, Harijans are known for their exclusive handiworks. Unlike other tribal people of Gujarat, the Rabaris are nomads and have their own unique lifestyle. The women amongst all the tribes are essentially homemakers, who spend their time taking care of their children and house.

       Whatever their origin, these tribes are an inseparable part of Gujarat. Both the Harijans and the Rabaris are known for their dexterity at making beautiful handicrafts and contribute their best to the Indian art and craft galore. The Hindus form the major part of state's population, followed by other religions. Infact, there are many castes lines - Koli, Kanbi, Brahmin, Vaishnava, Suthar, Luhar, Kadiya, Kumbhar, Rajput, Vaniya, Anavil and Lohana, which originate from the Hindu religion.

        In Gujarat, women are given equal importance in the families. They are efficient and meticulous in their household work. Their usual attire is Sari, teamed with light gold jewelry and sindoor (vermillion). Being influenced by Gandhiji, Gujaratis do not prefer non vegetarian diet and alcohol. People also devote a considerable time towards religious practices. In concise terms, the people of Gujarat are lively and vivacious, who live in perfect harmony, while respecting each other's religious sentiments and feelings.

       The spring festival of Holi is celebrated on the full moon day in the month of Phalguna. While Diwali marks the end of the monsoon and therefore the agricultural season of the Kharif crop, Holi marks the agricultural season of the Rabi crop. The next day after Holi is celebrated as Dhuleti (Dhuli Padvo) when people throw colour powder at each other and make merry.

        On the festival of Balev or Raksha Bandhan, the Brahmins change their sacred threads. On the same day sisters tie Rakhi on their brother's wrist wishing them a happy life. The day is also celebrated as Nariyeli Poonam in the coastal areas of the State, where people worship the sea offering coconuts.